Tuesday, August 17, 2010

2009 International Aesthetic Trends Now Available

For the first time ever, accurate aesthetic plastic surgery statistics are available to the public. The International Society of Aesthetic Plastic Surgery (ISAPS) issued the "ISAPS Biennial Global Survey™" to surgeons in order to gauge aesthetic trends in the top 25 countries and regions for plastic surgery. The Survey represented 75% of all procedures performed in 2009.

Although the ISAPS Biennial Global Survey™ confirmed that the United States remains the country with the most procedures performed annually, there are some countries that are emerging as major centers that may be surprising. Making the top ten list are a few other countries that are not always associated with plastic surgery:
1.    United States
2.    China
3.    Brazil
4.    India
5.    Mexico
6.    Japan
7.    South Korea
8.    Germany
9.    Turkey
10.    Spain

The Survey also revealed that, contrary to popular belief, breast augmentation is not the most popular invasive procedure performed internationally. The top 5 invasive aesthetic procedures are as follows:
1.    Liposuction-18.8%
2.    Breast Augmentation-17%
3.    Blepharoplasty-13.5%
4.    Rhinoplasty-9.4%
5.    Abdominoplasty or Tummy Tuck-7.3%

As for as non-surgical procedures go, neuromodulators like Botox® top the list in popularity. Not only that, the overall number of non-surgical cosmetic treatments performed surpassed the number of surgical procedures. The top 5 non-invasive aesthetic treatments for 2009 were:
1.    Neuromodulators such as Botox® and Dysport®-32.7%
2.    Hyaluronic acid injections such as Juvederm and Radiesse-20.1%
3.    Laser hair removal-13.1%
4.    Fat grafting-5.9%
5.    IPL treatments-4.4%

Amongst other things, the Survey established that there are approximately 30,817 board certified (or national equivalent) plastic surgeons currently practicing. The number of surgical procedures performed globally in 2009 was 8,536,379, while the number of non-invasive treatments was 8,759,187.

The ISAPS Biennial Global Survey™ was created and proctored by Industry Insights, Inc., an independent research firm from Columbus, OH.  Scott Hackworth, a CPA who, along with the firm, has 15 years of experience in researching trends in aesthetic plastic surgery, led the Survey. The two-page, English-based questionnaire was administered to different international plastic surgery societies and focused on the aesthetic procedures performed in 2009.

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